Privacy Policy

Effective date: September 21, 2026

RSM LLC ("us," "we," or "our") operates websites, including https://rsmand.live, RSM& mobile applications, and/or other online services (collectively, the "Services"). This Privacy Policy informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Services and the choices you have associated with that data. If you are a visually impaired individual, an individual with another disability, or seek support in another language, you may access this Privacy Policy by emailing us at hello@rsmand.live

For the purposes of many privacy laws, we are the data controller of your personal data. Our contact information is found at the end of this Privacy Policy if you have any questions or concerns about this Privacy Policy. This Privacy Policy does not apply where we collect and otherwise process personal data as a processor/service provider on behalf of our customers who are the controllers of your personal data.

This Privacy also does not apply to third-party websites, products, or services, even if our Site links to them or vice versa. We recommend that you review the privacy practices of those third parties before sharing personal data with them.

Please note that we are providing the following disclosures and rights regarding personal data in the interest of transparency and our commitment to privacy; such disclosures and rights are not intended to waive any applicable exemptions under federal and state laws.

Linkable Table of Contents

Personal Data Collection

For the purposes of this Privacy Policy, “personal data” means individually identifiable information about an individual consumer collected online by the operator and maintained by the operator in an accessible form. Personal data does not include “aggregate” or other non-personally identifiable information. Aggregate information is information that we collect about a group or category of products, service, or users that is not personally identifiable or from which individual identities are removed.

Personal data you provide us: While using our Services, we may ask you to provide us with the following information:

• Email address
• First name and last name
• Address
• Professional or employment information
• Date of Birth
• Age
• Phone number

Personal data collected automatically: We may use cookies and other tracking technologies such as web beacons, embedded scripts, and tags, which collect information from you automatically as you use our Services, including:

• Browser and device data. When you use our Services, we may automatically collect information such as IP address, geolocation data, device identifier, device type, operating system and Internet browser type, screen resolution, operating system name and version, device manufacturer and model, language, plug-ins, add-ons, and the language version of the Services you are using.
• Usage data. When you use our Services, we may automatically collect information such as browsing history, time spent on the Services, pages visited, links clicked, language preferences, patterns of use, and the pages that led or referred you to our Services. We also collect information about your online activities on websites and connected devices over time and across third-party websites, devices, apps, and other online features and services. Please review Section 4 below for more information about our use of these technologies.

Personal data collected from others: We may also collect information from the following sources:

• Service providers. We may collect personal data via our service providers, including those providing hosting, analytics, and other services.
• Social media and other content platforms. We may also collect personal data through platforms such as Instagram and LinkedIn if you interact with us on those platforms.
• Other third parties. We may also collect personal data from third-party data providers, business and marketing partners, affiliates, ad network providers, and advertisers.

We may combine the personal data we receive from these third parties with personal data we otherwise collect about you through your use of our Services.

Use of Personal Data

RSM LLC uses the collected personal data for various purposes, including:

• To provide, operate, and maintain our Services
• To notify you about changes to our Services
• To allow you to participate in interactive features of our Services when you choose to do so
• To provide customer support
• To communicate with you in accordance with your preferences to provide you with updates and other information relating to the Services, and for marketing and promotional purposes through email and any other channels you choose to communicate with us
• To contact you regarding changes to the Services and/or any of the Services’ policies
• To prevent unauthorized, improper, or illegal activities on the Services
• For systems and data security
• For internal business purposes
• To gather analysis or valuable information so that we can improve our Services
• To monitor the usage of our Services
• To detect, prevent, and address technical issues
• For targeted advertising, and to understand the usefulness to you of the advertisements or content that have been delivered to you
• For evaluating or conducting a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal data held by us about the users of our Services is among the assets transferred
• To comply with our legal obligations, including responding to subpoenas, court orders, or legal process; and to establish or exercise our legal rights or defenses against legal claims
• For purposes disclosed at the time you provide your information or as otherwise set forth in this Privacy Policy or for any other legal purpose not inconsistent with this Privacy Policy

Disclosure of Data

We may disclose personal data to the following categories of third parties:

• Our affiliates and subsidiaries. We may disclose personal data to our affiliates and/or subsidiaries to provide our Services and for internal business purposes.
• Service providers. We may disclose personal data to our service providers to provide services on our behalf, such as payment processing, analytics, advertising, hosting, marketing, customer and technical support, and other services.
• Third-party platform advertising. We may share your information with third-party platform providers, including advertising, social media, and analytics companies, who assist us in serving advertising regarding the Services to others who may be interested. We also partner with third parties who use cookies to serve interest-based advertising and content on their respective third-party platforms that may be based on your preferences, location and/or interests.
• Other Third Parties. We may share your information with other third parties including joint marketing campaign partners and data co-ops and data brokers.
• Compliance and harm prevention. Under certain circumstances, we may be required to disclose your personal data if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency). We may also disclose personal data in the good faith belief that such action is necessary to: to comply with a legal obligation; to protect and defend our rights or property; to prevent or investigate possible wrongdoing in connection with the Services; to protect the personal safety of users of the Services or the public; and to protect against legal liability
• Business transfers and transactions. If we are involved in a merger, acquisition, asset sale, or other corporate combination, your personal data may be transferred to the acquiring or surviving entity.

Cookies and Other Tracking Technologies

We use cookies and similar tracking technologies to track the activity on our Services and hold certain information. Cookies are files with small amount of data which may include a unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Services. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Services.

Examples of cookies we use: The cookies and other tracking technologies we use generally fall into the following categories:

• Strictly necessary cookies: These are required for the operation of the Services. They include, for example, cookies that enable you to log into secure areas. These cookies are session cookies which are erased when you close your browser.
• Performance cookies: These allow us to recognize and count the number of users of the Services and see how such users navigate through the Services. This helps improve how the Services work, for example, by ensuring that users can find what they are looking for easily. These cookies are session cookies which are erased when you close your browser.
• Functional cookies: These improve the functional performance of the Services and make it easier for you to use. For example, cookies are used to remember that you have previously visited the Services. These cookies are session cookies which are erased when you close your browser.
• Advertising/Targeting cookies: We utilize cookies or similar tracking technologies to collect information about your interactions with our Services. We may also use cookies to deliver content, including ads, relevant to your interests on our Services and third-party websites based on how you interact with advertisements or content.

Analytics Information

We may use Simple Analytics, Google Analytics, or other service providers for analytics services. These analytics services may use cookies to help us analyze how users use the Services. Information generated by these services (e.g., your IP address and other usage information) may be transmitted to and stored by Simple Analytics, Google Analytics, and other service providers on servers in the United States (or elsewhere) and these service providers may use this information for purposes such as evaluating your use of the Services, compiling statistic reports on the Services’ activity, and providing other services relating to Services activity and other Internet usage.

Third-Party Ad Networks

Certain companies may participate in the Digital Advertising Alliance ("DAA") AdChoices Program and may display an Advertising Option Icon for Interest-based Ads that links to an opt-out tool which allows you to exercise certain choices regarding targeting. You can learn more about the DAA Ad Choices Program and its opt-out program at https://youradchoices.com/.

In addition, certain advertising networks and exchanges may participate in the Network Advertising Initiative (“NAI”). NAI has developed a tool that allows consumers to opt out of certain Interest-based Ads delivered by NAI members' ad networks. To learn more about opting out of such targeted advertising or to use the NAI tool, see https://optout.networkadvertising.org/. Please be aware that, even if you can opt out of certain kinds of Interest-based Ads, you will continue to receive non-targeted ads. Opting out of one or more NAI or DAA members only means that those selected members should no longer, under the DAA / NAI rules, deliver certain targeted ads to you. This does not mean you will no longer receive any targeted content and/or ads (e.g., from other ad networks). If your browsers are configured to reject cookies when you visit this opt-out page, or you subsequently erase your cookies, use a different device or web browser(s), or use a non-browser-based method of access (e.g., mobile app), your NAI / DAA browser-based opt-out may not, or may no longer, be effective. Mobile device opt-outs will not affect browser-based Interest-based Ads even on the same device, and you must opt-out separately for each device. We are not responsible for the effectiveness of, or compliance with, any third-parties’ opt-out options or programs or the accuracy of their statements regarding their programs.

Retention of Data

RSM LLC will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your personal data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

We will also retain personal data such as usage data for internal analysis purposes. This information is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Services, or we are legally obligated to retain this data for longer time periods.

Our determination of precise retention periods will be based on (i) the length of time we have an ongoing relationship with you; (ii) whether there is a legal obligation to which we are subject; and (iii) whether retention is advisable in light of our legal position, including regard to applicable statutes of limitations, litigation or regulatory investigations.

Transfer of Data

Your information, including personal data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction. If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including personal data, to the United States and process it there.

We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your personal data will take place to an organization or a country unless there are adequate controls in place including the security of your personal data.

Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

Children's Privacy

Our Services are not intended for anyone under the age of 18, and we do not knowingly collect personal data from anyone under the age of 18. If you are a parent or guardian and you are aware that a child has provided us with personal data, please contact us, and we will take steps to remove that information from our servers.

GDPR Privacy Notice

This Notice applies to any individuals located within the European Economic Area (“EEA”) about whom we may have collected personal data from any source, including through your use of the Services. We provide this Notice in addition to the disclosures throughout the rest of this Privacy Policy to comply with applicable privacy laws, including the General Data Protection Act (“GDPR”), and related laws, regulations, and guidance from the European Union and/or its member states.

Legal Basis for Processing Personal Data

We rely on one or more legal bases to process your personal data under applicable law. We may process personal data (i) as necessary to perform our contractual obligations to you; (ii) as necessary to pursue our legitimate business interests as further detailed below; (iii) as necessary for our compliance with our legal obligations such as a request or order from courts, law enforcement or other government authorities; and/or (iv) with your consent.

We may collect, process, and maintain personal data to pursue the legitimate business interests outlined below. To determine these legitimate interests, we balance our legitimate interests against the legitimate interests and rights of you and others and only process personal data in accordance with those interests where they are not overridden by your data-protection interests or fundamental rights and freedoms. Our legitimate interests generally include:

• Providing, improving, and developing our Services, including to deliver your requested services, send you messages and provide user support, customize the Services to better fit your needs as a user, develop new products and services, and perform internal analytics and research and development. This also includes sharing personal data with our trusted service providers that provide services on our behalf.
• Protecting you and others and to create and maintain a trusted environment, such as to comply with our legal obligations and our agreements with you and other third parties, to ensure safe, secure, and reliable Services, and to detect and prevent wrongdoing and crime, assure compliance with our policies, and protect and defend our rights, interests, and property. In connection with the activities above, we may conduct internal research and profiling based on your interactions on various Services and information obtained from third parties.
• Providing, personalizing, measuring, and improving our marketing, including to send you promotional messages and other information that may be of interest to you with your consent. We may also use personal data to understand our user base and the effectiveness of our marketing. This processing is done pursuant to our legitimate interest in undertaking marketing activities to offer products or services that may be of interest to you.

Your Data Protection Rights Under General Data Protection Regulation (GDPR)

In certain circumstances, individuals located in the EEA have the following data protection rights:

• The right to access. You have the right to request confirmation of whether we process personal data relating to you, and if so, to request a copy of that personal data.
• The right to erasure. You have the right to request that we erase your personal data in certain circumstances provided by law.
• The right to rectification. You have the right to request to have your personal data corrected or updated if that information is inaccurate, outdated, or incomplete.
• The right to object to processing. You have the right to object to our processing of your personal data.
• The right to restrict processing. You have the right to request that we restrict the processing of your personal data.
• The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable, and commonly used format.
• The right to withdraw consent. You also have the right to withdraw your consent at any time where we relied on your consent to process your personal data. Please note that we may ask you to verify your identity before responding to such requests.
• The right to lodge a complaint. You have the right to complain to a data protection authority about our collection and use of your personal data. A list of data protection authorities in the EEA is available here.

To exercise the privacy rights described above, please email us at hello@rsmand.live. Any request you submit to us is subject to an identification and residency verification process as permitted under applicable law. Additionally, all requests are subject to certain exceptions under applicable law, which may vary.

Your Rights Under State Law

California

• Shine the Light law. Pursuant to California Civil Code Section 1798.83, we will not disclose or share your Personal Information with third parties for the purposes of third-party marketing to you without your prior consent.
• Do Not Track Signals. Other than as disclosed in this Policy, the Services do not operate any differently when it receives Do Not Track signals from your internet web browser.
• WE DO NOT SELL OR SHARE YOUR PERSONAL INFORMATION. If we ever decide to “sell” or “share” Personal Information, as those terms are defined under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020, we will update you via this Policy and include a link entitled “Do Not Sell or Share My Personal Information,” to provide you with an opportunity to opt out of the selling or sharing of your Personal Information.

Nevada

Nevada law permits customers in Nevada to opt-out of the sale of certain kinds of Personal Information. We do not sell your Personal Information to third parties as defined in Nevada law. If you are a Nevada resident and wish to opt-out of the sale of your Personal Information, should we change our practices in the future, you can contact us at hello@rsmand.live.

Your Consumer Rights

Some state laws in the United States provide consumers with additional rights with respect to their Personal Information (also known as “personal data”), as those terms are defined under those applicable state laws. Such state laws may include, but are not limited to, the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020, the Colorado Privacy Act, the Connecticut Data Privacy Act, the Delaware Personal Data Privacy Act, the Indiana Consumer Data Protection Act, the Iowa Consumer Data Protection Act, the Kentucky Consumer Data Protection Act, the Maryland Online Data Privacy Act, the Minnesota Consumer Data Privacy Act, the Montana Consumer Data Privacy Act, the Nebraska Data Privacy Act, the New Hampshire Data Privacy Act, the New Jersey Data Privacy Act, the Oregon Consumer Privacy Act, the Rhode Island Data Transparency and Privacy Protection Act, the Tennessee Information Protection Act, the Texas Data Privacy and Security Act, the Utah Consumer Privacy Act, and the Virginia Consumer Data Protection Act (collectively, the “U.S. State Privacy Laws"). Any Personal Information we collect is collected for the commercial purpose of effectively providing our services to you, as well as enabling you to learn more about, and benefit from, our services. If you reside in a state that provides additional rights with respect to your Personal Information, you may exercise each of your rights as identified below, subject to our verification of your identity.

• Access. You have the right to request that we disclose certain information to you about our collection, use and disclosure of your Personal Information over the past twelve (12) months.
• Correction. You can correct what personal data our Services database currently contains by contacting us to request that we correct or rectify any personal data that you have provided to us.
• Limit Use and Disclosure of Sensitive Personal Information. If we collect any sensitive personal information, you have the right to request that we limit the use of the sensitive personal information to that use which is necessary to perform the services or provide the goods reasonably expected by an average consumer who requests those goods or services.
• Portability. Upon request and when possible, we can provide you with copies of your Personal Information. When such a request cannot be honored, we will advise you accordingly. You can then choose to exercise any other rights under this Policy.
• Deletion. You have the right to request that we delete any of your Personal Information, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your Personal Information from our records, unless an exception applies. Where applicable, we will ensure such changes are shared with trusted third parties.
• Third-Party Disclosures. The right to request that we provide you with a list of parties to which we disclosed Personal Information. If you live in Minnesota or Oregon, you may have the right to request a list of third parties to which we disclosed Personal Information. If you live in Delaware or Maryland, you may have the right to request a list of the categories of third parties to which we disclosed your Personal Information. This privacy policy is intended to satisfy your right relating to the categories of third parties.
• Opt-out of Processing. You have the right to request that we do not sell your Personal Information, use your Personal Information for Targeted Advertising, or use your Personal Information for profiling. Where applicable, we will ensure such changes are shared with trusted third parties.
• Non-Discrimination. If a consumer exercises his or her rights under applicable U.S. State Privacy Laws, we shall not discriminate against that data subject by denying our goods or services, charging different prices or rates to similarly situated consumers, providing a different level or quality of our goods or services, or taking any other adverse action.
• Exercising your rights. If you are a consumer that has rights under applicable U.S. State Privacy Laws who chooses to exercise the rights listed above, you can:

1. Submit a request via email at hello@rsmand.live or
2. Call us at 1 (800) 944-9224 to submit your request.

Only you, or someone legally authorized to act on your behalf, may make a request related to your Personal Information. If an authorized agent makes a request on your behalf, we may require proof that you gave the agent permission to submit the request.

Responding to Your Request. Upon receiving your request, we will confirm receipt of your request by sending you an email confirming receipt. To help protect your privacy and maintain security, we may take steps to verify your identity before granting you access to the Personal Information. In some instances, such as a request to delete personal information, we may first separately confirm that you would like for us to in fact delete your personal information before acting on your request.

We will respond to your request within forty-five (45) days. If we require more time, we will inform you of the reason and extension period in writing. You may have the right to appeal our decision regarding your request. If you would like to appeal our decision, please contact us using the contact information provided above.

In some cases our ability to uphold these rights for you may depend upon our obligations to process Personal Information for security, safety, fraud prevention reasons, compliance with regulatory or legal requirements, or because processing is necessary to deliver the services you have requested. Where this is the case, we will inform you of specific details in response to your request.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the "effective date" at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

By email: hello@rsmand.live

By phone number: 1 (800) 944-9224